Collection and storage of personal data and the type and purpose of their use
a) When visiting the website
When you visit our website, the browser used on your device automatically sends information to the server on our website. This information is temporarily stored in a so-called log file. The following information is recorded without your intervention and stored until it is automatically deleted:
- Name of the file retrieved
- Date and time of access
- Amount of data transferred
- Report whether the retrieval was successful
- Description of the type of web browser used
- Operating system used
- The previously visited page
- Your IP address
The data mentioned are processed by us for the following purposes:
- Ensuring a smooth connection to the website,
- Ensuring comfortable use of our website,
- Evaluation of system security and stability as well
- For further system administrative purposes.
The legal basis for data processing Our legitimate interest follows from the data collection purposes listed above. Under no circumstances do we use the data collected for the purpose of drawing conclusions about you personally.
b) When using our contact form or application form
If you have any questions, we offer you the opportunity to contact us using one of the forms provided on the website. It is necessary to provide your name, a valid email address and the specific request so that we know who the request comes from in order to be able to answer it. Further information can be provided voluntarily. Among other things, you can submit requests for cooperation or applications digitally using the form.
The personal data collected by us for the use of the contact form or for the application forms will be automatically deleted after your request has been completely processed, unless another legitimation basis (e.g. a specific order or placement or further processing) authorizes further processing.
With a form-based contact request, we also pseudonymize your user journey (campaign name, keyword, referrer, number of visitors, geo location, browser, pages visited), with the help of Google Analytics (see also separate point) and save the campaign origin together with your contact details in our CRM tool Salesforce or with Personio applications. Here you expressly consent to the storage.
Data processing for the purpose of contacting us takes place in accordance with Art. 6 Para. 1 lit.b GDPR on the basis of your specific request.
c) When using our newsletter
You can subscribe to a free e-mail newsletter on our website. When registering for the newsletter, the data from the input mask are transmitted to us.
- First name
- e-mail address
The following data is also collected when you register:
- IP address of the calling computer
Date and time of registration
For the processing of the data, your consent is obtained as part of the registration process and reference is made to this data protection declaration.
If you instruct us to provide services and provide your email address, we can subsequently use this to send you a newsletter. In such a case, the newsletter will only send direct mail for your own similar goods or services.
In connection with data processing for the sending of newsletters, the data is not passed on to third parties. The data will only be used to send the newsletter./p>
The collection of the user's email address serves to deliver the email newsletter. The collection of other personal data as part of the registration process serves to prevent misuse of the services or the email address used.
The data will be deleted as soon as it is no longer required to achieve the purpose for which it was collected. The user's email address is therefore stored for as long as the subscription to the newsletter is active.
The newsletter is sent by the shipping service provider Salesforce and Mailchimp. The shipping service provider is based on our legitimate interests and an order processing contract . The shipping service provider can use the recipient's data in pseudonymous form, ie without assignment to a user, to optimize or improve their own services.
The affected user can cancel the subscription to the newsletter at any time. For this purpose there is a corresponding link in every newsletter. This also enables the consent to the storage of personal data collected during the registration process to be revoked.
Newsletter - measuring success
The newsletters contain a so-called "pixel", ie a pixel-sized file that is retrieved from our server when the newsletter is opened or, if we use a shipping service provider, from their server. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval, are initially collected.
This information is used to technically improve the services based on the technical data or the target groups and their reading behavior based on their access locations (which can be determined using the IP address) or the access times. The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our aim nor, if used, that of the shipping service provider to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
d) When using comments and contributions
If users leave comments or other contributions, their IP addresses will be based on our legitimate interests. This is done for our security, if someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case, we can be sued for the comment or contribution and are therefore interested in the identity of the author.
e) When using the comment subscriptions
The follow-up comments can be made by users with their consent . users receive a confirmation email to check whether they are the owner of the email address entered. Users can unsubscribe from ongoing comment subscriptions at any time. The confirmation email will contain information about the cancellation options.